Sponsored or Not!
Posted: 28 August 2022
Ever wondered why professional surfers place sponsors stickers on certain areas of their boards? Its not just for decoration.
It is in fact a hierarchical placement of the importance of their sponsors. A surfer that is sponsored by two or more companies will put the higher paying sponsor closer to the nose of the board.
A totally clean nose ( Stickerless ) of a professional surfers surfboards are usually a sign that they need a main sponsor.
The board is split into 3 areas for sticker placement.
MAIN SPONSOR - The nose is reserved for top level/main sponsor paying the most, usually a surf clothing/ wetsuit brand.
MID LEVEL - From just below the nose to the middle of the board, this area is for mid level sponsors paying less than the top level.
LOW LEVEL - Middle of the board back to the tail is for low level sponsors that pay the least or in some cases a sticker placement for free product/services etc..
About ASI
ASI is a professional membership organisation and international governing body for instructors, coaches and schools in the outdoor recreation industry for surfing, stand up paddle and bodyboarding.
We set the standards for education, accreditation, professional development and ongoing support for our members, offering pathways from entry level to elite level.
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ASI Accredited Schools abide by the high international standards for operations, training and safety.
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